GoKwik, an Indian e-commerce SaaS startup, has raised $13 million in a so-called “growth” round that brings its valuation to a lofty $450 million.
Despite being 63% smaller than its 2022 Series B, the latest round led by RTP Global still inflated its pre-money valuation by 43%.
Existing investors Z47, Peak XV Partners, and Think Investments also chipped in, pushing total funding to $68 million since 2020.
GoKwik offers plug-and-play tools that help merchants launch online stores, enable checkout, handle returns, and pester customers on WhatsApp.
Its platform integrates with Shopify, Magento, WooCommerce, and Salesforce, and now boasts over 12,000 paying merchants worldwide.
The startup’s ARR jumped from $25 million in December 2024 to over $30 million in March, thanks to its bundling strategy of cross-selling every feature possible.
Brands like Lenskart, Lakmé, Honasa, and Pepe Jeans reportedly use GoKwik to wrangle sales in India, the U.K., Europe, and the U.S.
India’s D2C market is projected to balloon to $60 billion by 2027, and GoKwik wants a slice of it—plus Brazil, Germany, and France for good measure.
With $35 to $37 million in the bank, GoKwik claims it has a runway of up to 70 months and aims for profitability in 18 months.
The startup is developing a global checkout solution with Stripe to help Indian merchants sell abroad, while expanding its AI-powered nudging tools like cart abandonment calls.
GoKwik currently employs 400 people in India and the U.K., and while it’s not raising more cash right now, it dreams of going public in three to five years.
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