LG PuriCare AeroTower brings the freshness of nature right to your home

The LG PuriCare AeroTower, Experience Nature’s Pure Breeze Inside Your Home  

An electric fan is one of the most common home accessories for Filipinos. Every room usually has at least one, and in some cases even two. Given that we live in a hot and humid tropical nation, this is not surprising. However, access to clean air has become increasingly important in recent years, not only as a result of COVID, but also as a result of air pollution, household dust, pet hair, and dander. 

The introduction of the AeroTower by LG, which combines the PuriCare technology of the South Korean brand with a cooling fan, aims to address this issue. LG provided select members of the media with the first look at the AeroTower and a hands-on product demonstration during a recently concluded event at Living Innovations in BGC that was hosted by socialite and interior designer, Ms. Tessa Prieto. 

Sungjae Kim, LG PH’s managing director, was elated with the introduction of the new product to the local market. “This is a new favorite, as I feel that it captures the essence of the brand. It provides the perfect blend of form and function. It’s sleek, stylish, and can hold its own among any artwork in any room. At the same time, it provides pure, clean air and cools you off according to your specific needs. What’s not to love?” 

LG Product Manager, Jave Enriquez highlighted the features and aesthetically pleasing design of the new AeroTower. Inspired by the Red Canyon, it is part appliance and part work of art, adding elegance to any space in your home or work.  

It gives three different airflows that fits to your liking. There are 10 speed settings and virtually quieter than a library for only 23 decibels. It also tells you the air quality so you can breathe cool and pure, clean air.  

The AeroTower can also be operated in three different ways – through manual touch control on the unit, through a remote control and also using LG’s ThinQ app.  

LG brought in influencers from all walks of life to share their thoughts on how the AeroTower is a direct upgrade to their home or work setup.  

Architect and beauty queen, Shamcey Supsup-Lee, gushed how the AeroTower perfectly blends form and function. “Even if the AeroTower was just a fan or just an air-purifier, it can hold its own with any designer furniture or artwork on display. The mere fact that it works as both is astounding.”  

LG brought in Dr. Jansen Calalan, a lifestyle medicine specialist, who talked about the importance of clean air. “Having access to clean air lowers the risk of respiratory issues and heart disease, improves cognitive health, and of course, makes you happier overall.”  

Actress and new mom Sofia Andres shared how LG’s multi filtration technology helps her feel safe as well. “The multi-filtration technology gives me assurance and peace of mind, that even with the comings and goings of my babies, both human and canine/feline, the whole family is safe.”  

To close, Mr. Changsoo Jang, LG Air Solutions Product Director says, “This product is the culmination of years of research and development with the end goal of making life better for every customer. The AeroTower, as well as this event itself, is just the first step towards the future. Together, we take each step forward together.”