Acer Leads Philippine Consumer and Gaming Notebook Market in 2024

Acer dominated the Philippine consumer and gaming notebook markets in 2024, securing a 35.7% total market share, according to GfK data.

The company captured 34.2% of the consumer notebook segment and 40.6% of the gaming notebook market, making Acer the top choice for Filipino buyers.

Key factors driving its success include best-value products, extensive sales coverage, and strategic marketing efforts leveraging popular brand ambassadors like SB19 and G22.

Acer’s gaming division, Predator Gaming, strengthened its position through esports initiatives such as the Asia Pacific Predator League.

The brand’s strong nationwide presence, with Acer Concept Stores, authorized dealers, and online platforms like Lazada and Shopee, further contributed to its market leadership.