Google has expanded its hardware lineup with the launch of the Pixel 11 series—introducing a standard Pixel 11, a compact Pixel 11 Pro, a larger Pixel 11 Pro XL, and the foldable Pixel 11 Pro Fold.

Noticeably absent from today’s launch is a budget “a-series” entry. Alongside the new smartphones, Google unveiled the Pixel Watch 5 and its entry into the Bluetooth tracker market, the Google Tag.

Pre-orders are live today across major global markets, with initial shipments scheduled to begin on August 20 following a two-week pre-order window. Buyers face an across-the-board price increase, as all four smartphone models cost $100 more than their 2025 predecessors.

Hardware Configuration and Memory Shifts

Google updated the baseline storage structure for the three non-folding Pixel 11 handsets, which now start at 12GB of RAM and 256GB of internal storage. However, buyers looking for 16GB of RAM on the non-folding Pro models must step up to the 512GB or 1TB tier.

The Pixel 11 Pro Fold includes 16GB of RAM across all available storage options, starting at 256GB. Google noted that specific memory and color combinations vary by region, with the Obsidian colorway offering the broadest availability across configurations.

Global Smartphone Pricing Breakdown

• United States:
  • Pixel 11: $900 (12GB/256GB) | $1,020 (12GB/512GB)
  • Pixel 11 Pro: $1,100 (12GB/256GB) | $1,220 (16GB/512GB) | $1,450 (16GB/1TB)
  • Pixel 11 Pro XL: $1,300 (12GB/256GB) | $1,420 (16GB/512GB) | $1,650 (16GB/1TB)
  • Pixel 11 Pro Fold: $1,900 (16GB/256GB) | $2,020 (16GB/512GB) | $2,250 (16GB/1TB)
• Canada:
  • Pixel 11: $1,250 (12GB/256GB) | $1,420 (12GB/512GB)
  • Pixel 11 Pro: $1,500 (12GB/256GB) | $1,670 (16GB/512GB) | $1,970 (16GB/1TB)
  • Pixel 11 Pro XL: $1,800 (12GB/256GB) | $1,970 (16GB/512GB) | $2,270 (16GB/1TB)
  • Pixel 11 Pro Fold: $2,500 (16GB/256GB) | $2,670 (16GB/512GB) | $2,970 (16GB/1TB)
• European Union:
  • Pixel 11: €1,000 (12GB/256GB) | €1,130 (12GB/512GB)
  • Pixel 11 Pro: €1,200 (12GB/256GB) | €1,330 (16GB/512GB) | €1,590 (16GB/1TB)
  • Pixel 11 Pro XL: €1,400 (12GB/256GB) | €1,530 (16GB/512GB) | €1,790 (16GB/1TB)
  • Pixel 11 Pro Fold: €2,000 (16GB/256GB) | €2,130 (16GB/512GB) | €2,390 (16GB/1TB)
• United Kingdom:
  • Pixel 11: £880 (12GB/256GB) | £1,000 (12GB/512GB)
  • Pixel 11 Pro: £1,080 (12GB/256GB) | £1,200 (16GB/512GB) | £1,430 (16GB/1TB)
  • Pixel 11 Pro XL: £1,280 (12GB/256GB) | £1,400 (16GB/512GB) | £1,630 (16GB/1TB)
  • Pixel 11 Pro Fold: £1,800 (16GB/256GB) | £1,920 (16GB/512GB) | £2,150 (16GB/1TB)
• India:
  • Pixel 11: ₹90,000 (12GB/256GB) | ₹105,000 (12GB/512GB)
  • Pixel 11 Pro: ₹120,000 (12GB/256GB) | ₹135,000 (16GB/512GB)
  • Pixel 11 Pro XL: ₹135,000 (12GB/256GB) | ₹150,000 (16GB/512GB)
  • Pixel 11 Pro Fold: ₹187,000 (16GB/512GB)

Design & Color Palettes

Google is differentiating its core models through distinct colorways across the lineup:

• Pixel 11: Frost, Hibiscus, Pistachio, and Obsidian.
• Pixel 11 Pro & 11 Pro XL: Muted tones including Canyon, Olive, Fog, and Obsidian.
• Pixel 11 Pro Fold: Restricted to two options: Olive and Obsidian.

Accessories: Pixel Watch 5 and Google Tag

The flagship wearable line also received a price adjustment. The Google Pixel Watch 5 saw a $50 price bump, with the base 41mm Bluetooth variant now starting at $400. Google also revealed a specialized Steph Curry-branded edition priced at $580.

Expanding its ecosystem accessories, Google officially launched the Google Tag, an item tracker priced at $30.