$12.2-billion electronics manufacturer brings irresistible value-for-money ratio with new AC products

In a grand celebration marking its 24th year in the industry, TCL, a prominent consumer electronics brand globally recognized as one of the top two TV brands, recently introduced its latest groundbreaking product, the TCL CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner.

The unveiling took place amidst much fanfare at the Orchard Ballroom, Ascott Hotel BGC, where TCL’s Chief Operating Officer, Loyal Cheng, welcomed esteemed media guests and shared the company’s remarkable journey of growth and success.

During the event, Mr. Bert Cheung, Product Manager for TCL Air Solutions Technologies, took the stage to shed light on the key features and benefits of the newly launched TCL CoolPro | FreshIN 2.0 Breathe+.

Emphasizing TCL’s mission to provide customers with a healthier lifestyle by ensuring fresh and clean air, Mr. Cheung highlighted the air conditioner’s superior cooling comfort, advanced AI full DC inverter technology, and IoT compatibility with Google or Alexa home IoT ecosystems.

Adding a touch of glamour to the occasion were celebrity moms and TCL Brand Partners, Sarah Lahbati and Coleen Garcia-Crawford, who shared their personal experiences with the TCL CoolPro | FreshIN 2.0 Breathe+, underscoring the importance of comfort and air quality in creating a healthy home environment for families.

Both actresses commended TCL for its dedication to sustainability and innovation, with Coleen praising the Visible Air Quality Display feature for instant assessment of indoor air quality and Sarah expressing admiration for the ‘Smart Control’ feature that allows remote temperature adjustments.

In his closing remarks, Mr. Jay Guanzon, TCL PH Sales Director, reiterated the brand’s commitment to inspiring greatness through continuous innovation and design-enhanced products that bring joy to consumers’ lives. He teased about upcoming innovations not only in AC products but also in other appliances, urging consumers to stay tuned for what’s to come.

As part of an introductory promotional offer from April 1 to May 31, 2024, the TCL CoolPro | FreshIN 2.0 Breathe+ will be available at competitive prices for both split inverter and window type models. Interested consumers can explore more about the TCL CoolPro | FreshIN 2.0 Breathe+ on the TCL website at TCL Philippines.

The launch of the TCL CoolPro | FreshIN 2.0 Breathe+ marks a significant milestone in TCL’s journey of innovation and customer-centric product development, promising enhanced comfort, convenience, and air quality for Filipino households.