Tang has long been a cherished staple in Filipino households, renowned for its vibrant array of fruity flavors.
Now, the brand is poised to delight consumers with its latest innovation: Tang Fruit+.
This new orange-flavored instant drink mix is naturally sweetened with Stevia, eliminating added sugar while preserving the classic Tang taste.
Sam Dela Cruz, Senior Brand Manager of Tang Philippines, emphasized the significance of this launch in catering to evolving consumer preferences.
“Tang Fruit+ reflects our commitment to providing flavorful choices that align with healthier lifestyles,” Dela Cruz stated.
Stevia, derived from the Stevia rebaudiana plant, offers a natural sweetness without affecting blood sugar levels.
Dra. Imelda Angeles-Agdeppa, a respected nutrition scientist, praised Stevia as a versatile and science-backed sugar alternative.
Caitlin Punzalan, Corporate & Government Affairs Lead for Mondelez Philippines, noted that Tang Fruit+ aligns with their Mindful Snacking Strategy.
This initiative aims to provide delicious options with reduced sugar content while enhancing nutritional value through added vitamins and minerals.
Tang Fruit+ is available at leading grocery stores nationwide for a suggested retail price of Php 25.
Consumers can also purchase it online through official Mondelez PH stores on Lazada and Shopee.
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